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AI Avatar Co., Ltd. Conducts Survey on “Anxiety About Starting a New Life and Seeking Advice”
Survey Reveals That About 80% “Don’t Talk to Anyone”
Many Respondents Say
They “Find It Easier to Speak Their Mind to AI Than to People” -
AI Avatar Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Ichiro Kato; hereinafter “the Company”), which positions itself as the “absolute cheerleading squad” for those who strive, conducted an “Awareness Survey on Anxiety About New Life Stages and Consultation Behavior”*¹ targeting 403 men and women nationwide aged 10 to 50.
The results revealed that while many people feel anxious about new life stages, the reality is that many keep their worries to themselves without consulting anyone. Furthermore, the survey confirmed that AI is already being utilized as a partner for counseling and casual conversation, and is increasingly being accepted as a “presence with whom it is easier to speak honestly than with people.” Against this backdrop, the AI Avatar app “AI AVATAR” provided by the Company offers support to help users take positive steps at their own pace by providing a conversational experience where they can freely speak their minds, thereby addressing their daily anxieties and concerns.
*¹From Knowns Consumer Research (Data collected March 12–16, 2026)

■Background and Purpose of the Survey
The start of a new life—marked by events such as entering school, starting a new job, a job transfer, or moving—is a time when living environments undergo significant changes, and people are prone to feeling anxiety and loneliness.
How do people cope with these anxieties, and whom do they turn to for advice? In addition to understanding these realities, we conducted this survey to clarify how AI—which has become increasingly widespread in recent years—is perceived as a source of support.
[Survey on “Anxiety About New Life Stages and Consultation Behavior”: Overview]
Sample Size: 403 respondents
Sample Criteria: Men and women aged 10–50
Survey Dates: March 12–16, 2026
Survey Method: Knowns Consumer Research (Online Survey)
■ Survey Results Summary
- Over half of respondents feel “anxiety” or ‘tension’ regarding their new life
- Approximately 80% have experienced “not confiding their worries to anyone”
- Approximately 80% responded that “it is easier to speak honestly with AI than with people”
- Resistance to consulting AI is low, and acceptance is growing
- AI is expected to play multifaceted roles, such as “consultation,” “advice,” and “casual conversation”
- Intent to use personal AI or counseling services exceeds 80%
■ Detailed Survey Results

A majority of respondents (59.8% for “anxiety” and 54.3% for “nervousness”) feel these emotions regarding their new life, suggesting that environmental changes are causing psychological stress.


Regarding concerns about their new life, 84.3% of respondents—combining those who said they experience such concerns “often” and “sometimes”—reported that there are times when they “don’t consult anyone.”
Additionally, approximately 20% of respondents stated that they “have no one to consult,” indicating a tendency for people to keep their worries to themselves.

About 70% of respondents have experience using AI as a partner for counseling or casual conversation, suggesting that its use as a daily conversational partner is expanding.

Approximately 80% of respondents reported having felt that “it is easier to speak honestly with AI,” indicating that AI functions as a counseling partner with a low psychological barrier.

About 90% of respondents answered that they have “no resistance” or “some resistance” to consulting with AI, while only a small minority expressed complete resistance.

Regarding the roles people expect AI to fulfill, “objective advice,” “casual conversation,” and “counseling for personal concerns” ranked highest, revealing that both practical utility and psychological support are sought after.

Intent to use a personal AI avatar stood at approximately 86%, and intent to use AI counseling services was also high at approximately 88%, indicating that AI is becoming accepted as a practical means of seeking advice.
■ Comment from AI Avatar Co., Ltd.
This survey revealed the reality that many people feel anxiety and loneliness as they start a new chapter in their lives, yet end up bottling up their worries without being able to confide in anyone. On the other hand, the fact that many people feel it is “easier to speak honestly” to AI suggests that AI is beginning to be accepted as a daily confidant.
Our AI avatar app, “AI AVATAR,” supports each individual as an “absolute cheerleader,” encouraging them to take positive steps forward through a conversational experience where they can freely express their true feelings. Moving forward, we will continue to provide support to help people “become the person they want to be” while empathizing with their emotions.
■ About AI AVATAR Co., Ltd.
The AI AVATAR GROUP, with offices in seven countries worldwide—including Japan and other Asian nations—is a global company focused on the development and provision of the conversational app “AI AVATAR,” which understands emotions. We are dedicated to the social implementation of “supportive AI” that leverages multimodal technology (text, voice, and facial expressions).
In 2022, the company launched its AI Avatar business in Japan. In addition to the “AI AVATAR” app, we are expanding into the medical and education sectors and promoting collaborations with other companies that leverage our technology. With a vision of “a future where AI walks alongside people and continuously supports their efforts,” the company develops AI avatars that stand by people’s actions and challenges, encouraging them to take positive steps forward.
As part of these efforts, the company offers AI avatar services tailored to specific needs, such as “SOULRiZA,” a companion AI partner app designed to support consistent action.
■ About “SOULRiZA”
App Name: SOULRiZA
Provider: AI Avatar Co., Ltd.
Supported Platforms: iOS / Android (Global Support)
Main Features: Interaction and encouragement from AI avatars, daily habit management, notifications to prompt action,
body transformation support through weight and meal tracking
Pricing: Free (Some in-app purchases available as usage progresses)
Download the app here: https://app.adjust.com/1ubx579n?campaign=PR_20251126_RoutingFeatureRelease&adgroup=PR_20251225_Release
[Company Overview]
Company Name : AI Avatar Co., Ltd.
Representative : Ichiro Kato
URL : https://jp.aiavatar.fun/
Address : 1-11-1 Marunouchi, Chiyoda-ku, Tokyo
Pacific Century Marunouchi, 20th Floor
Business Activities: Development, operation, and sales of AI-powered consumer products
Official Social Media
Facebook:https://www.facebook.com/aiavatarjapan
Instagram:https://www.instagram.com/aiavatar_japan/
X :https://x.com/aiavatar_japan
YouTube :https://www.youtube.com/channel/UCTrSAg9bcBaCO6SVoRVPa5Q
[Contact Information for This Publication]
AI AVATAR Customer Support
[email protected]